conversion rate optimization

Revenue Metrics - Metrics in Digital Marketing

Revenue Metrics - Metrics in Digital Marketing

Revenue metrics are the ultimate judge of your marketing campaign. If you understand revenue metrics, you can understand how profitable your digital marketing efforts are.

Metrics in Digital Marketing

Metrics in Digital Marketing

In modern digital marketing, everything is measurable. It's amazing! However, modern marketers must understand the correlation between metrics and business revenue to gain any value.

Conversion Metrics - Metrics in Digital Marketing

Conversion Metrics - Metrics in Digital Marketing

Conversion metrics help you keep track of visitors, leads, free users, and paid users. Converting your visitors into business leads or direct sales is the goal of many digital marketing efforts.

RARRA: Focus on retention metrics to exponentially grow your business

RARRA: Focus on retention metrics to exponentially grow your business

The AARRR Funnel, so-called "Pirate Metrics", has been the go-to framework for business growth since Dave McClure created it in 2007. However, 10 years after its creation, a new framework for growth has appeared, RARRA. RARRA focuses on the activities that increase medium-to-long-term ROI.

Ready to Try Ptengine?

Ptengine was created with your business’s growth in mind. With no limits to industry, from personal businesses to Fortune 500 companies, over 150,000 companies are already using Ptengine to get to know their users and boost their bottom line.